Transparent pricing
Simple pricing.
No surprises.
Free for creators. Brands pay a commission only when a campaign completes.
For Creators
Join free. Get paid the full amount — Influex never takes a cut from creators.
- Free to join, always
- Browse and apply to brand campaigns
- Receive collaboration invites from brands
- Secure payments via Razorpay — released automatically on delivery
- AI-matched to relevant campaigns
- Real-time messaging with brands
- Performance dashboard
For Brands
Commission on the creator's agreed price, paid only on successful delivery. No subscriptions.
- Unlimited campaign postings
- Access to verified micro-creator catalog
- AI-powered campaign creation and creator matching
- Built-in contracts for every collaboration
- Secure escrow payments — pay only on delivery
- Real-time messaging with creators
- Campaign analytics dashboard
Brand commission rates
Rates decrease automatically as your deal size grows. All rates are added on top of the creator's agreed price.
| Deal size (per collaboration) | Standard campaign | AI-powered |
|---|---|---|
| Up to ₹25,000 | 18% | 21% |
| ₹25,000 – ₹1,00,000 | 15% | 18% |
| ₹1,00,000 – ₹5,00,000 | 12% | 15% |
| Above ₹5,00,000 | 10% | 13% |
Volume discount: brands crossing ₹5,00,000 in monthly spend receive an additional 2% off all subsequent deals that month.
Example
A creator quotes ₹10,000 for a reel. At the 18% tier, the brand pays ₹11,800 total. The creator receives ₹10,000 in full. Influex keeps ₹1,800. Payment is released automatically via Razorpay when the brand approves the content.
Frequently asked questions
When does Influex charge the commission?
Only after the collaboration is successfully delivered and approved. If a campaign doesn't complete, no commission is charged.
Is there a subscription fee for brands?
No. There are no monthly fees, no setup fees, and no listing fees. You only pay the platform commission on completed deals.
What is the commission added on top of?
The commission is calculated on top of the creator's agreed price. For example, if a creator charges ₹10,000 and the commission rate is 18%, the brand pays ₹11,800 total and the creator receives ₹10,000.
What are AI-powered campaigns?
AI campaigns use Influex's AI engine to automatically generate briefs, match creators, and suggest counters. They carry a +3% commission over standard rates to cover the AI infrastructure.
What is the volume discount?
Brands that complete more than ₹5,00,000 in campaign spend within a calendar month automatically receive a 2% discount on all subsequent deals that month.
Are payments secure?
Yes. Influex uses Razorpay escrow — brands fund a campaign upfront and the payment is released to the creator automatically once the deliverable is approved. Neither party can manipulate the release.
Is Influex really free for creators?
Yes — completely. Influex never deducts anything from creator payouts. The platform commission is paid by brands, not creators.
Ready to launch your first campaign?
No upfront cost. No subscription. Pay only when it works.
Questions? Email us at hello@getinfluex.com