Terms of Service

As a Brand, you agree to:

• Provide accurate and complete campaign briefs
• Treat creators professionally and respectfully
• Pay agreed amounts on time via the Platform's payment system
• Not request unpaid work or excessive revisions beyond agreed scope
• Not approach creators outside the Platform to avoid payment obligations

You may not create campaigns that involve:

• Illegal products or services
• Adult content, gambling, or tobacco
• Misleading claims or deceptive advertising
• Content that discriminates on the basis of religion, caste, gender, or ethnicity
• Fake engagement, review manipulation, or astroturfing

As a Creator, you agree to:

• Only apply to campaigns relevant to your actual audience and niche
• Deliver content that meets the agreed brief and quality standard
• Disclose paid partnerships as required by ASCI guidelines and applicable law
• Not submit plagiarised, AI-generated without disclosure, or fake content
• Maintain accurate follower and engagement data on your profile

You must not misrepresent your follower count, engagement rate, or audience demographics. Accounts found to have artificially inflated metrics will be suspended and any pending payouts forfeited.

All payments on the Platform are processed via Razorpay. By using the payment features, you also agree to Razorpay's terms of service.

Influex charges a platform fee to Brands on top of the agreed creator price. Creators always receive 100% of their agreed price — the platform fee is never deducted from creator earnings.

Commission is tiered by deal size:

• Up to ₹25,000 — 18% platform fee
• ₹25,001 – ₹1,00,000 — 15% platform fee
• ₹1,00,001 – ₹5,00,000 — 12% platform fee
• Above ₹5,00,000 — 10% platform fee

AI-powered campaigns carry a +3% premium on each tier. Brands who transact ₹5 lakh or more in a calendar month receive a 2% volume discount (minimum floor: 5%).

Example: A brand agrees ₹12,000 with a creator. The brand pays ₹14,160 (₹12,000 + 18% fee of ₹2,160). The creator receives the full ₹12,000.

Brands granted a commission waiver (e.g. first-campaign promotion) pay 0% platform fee on that deal.

Payments are held in escrow until campaign milestones are marked as completed. In the event of a dispute:

• Either party may raise a dispute through the Platform within 7 days of delivery
• Influex will review the brief, submitted content, and communications
• Our decision on disputes is final and binding
• Refunds, if applicable, are processed within 7–10 business days via Razorpay

Creator payouts are processed after campaign completion and dispute resolution period. Payouts are made to the bank account or UPI ID linked to your Razorpay account. Influex is not responsible for delays caused by Razorpay or your bank.

Influex provides technology infrastructure to facilitate introductions and transactions between Brands and Creators. Influex is not a party to any collaboration agreement, campaign brief, or contract entered into between a Brand and a Creator. Each collaboration is a direct, independent agreement solely between the Brand and the Creator.

By accepting a collaboration on the Platform, both the Brand and the Creator agree that they are individually and exclusively responsible for fulfilling their respective obligations under that collaboration agreement, including but not limited to:

• Brands: paying the agreed amount, providing a complete and accurate campaign brief, shipping products on time, and reviewing deliverables promptly
• Creators: delivering content that meets the agreed brief, within the agreed timeline, to the agreed standard, with correct disclosure as required by law

Any breach of a collaboration agreement — including non-delivery of content, delivery of substandard content, non-payment, late payment, failure to ship, misrepresentation of deliverables, or any other failure to meet agreed terms — is the sole and exclusive responsibility of the party who committed the breach.

Influex, its owners, directors, employees, contractors, agents, and affiliates (collectively "Influex Parties") bear absolutely no responsibility, liability, or obligation of any kind arising from or related to any breach of contract between a Brand and a Creator. By using the Platform, both Brands and Creators expressly agree that:

• They have no claim against any Influex Party arising from the other user's breach of their collaboration agreement
• Influex is not liable for any financial loss, reputational harm, missed opportunity, or consequential damages arising from such a breach
• Influex's optional dispute resolution process does not create or imply any liability or guarantee on the part of Influex
• Any legal action for breach of a collaboration agreement must be directed solely at the breaching party, not at Influex

Influex's payment escrow service holds funds on behalf of the Brand pending collaboration completion. The existence of escrow does not constitute a guarantee by Influex that the Creator will deliver, or that the Brand will accept delivery. Escrow is a convenience mechanism only. Disputes over whether delivery meets the agreed standard remain solely between the Brand and Creator, with Influex's dispute mediation offered at Influex's sole discretion and without creating any legal obligation or liability on Influex's part.

When both a Brand and a Creator click "I Accept These Terms" on a collaboration agreement within the Platform, that acceptance constitutes a binding electronic agreement between those two parties under the Information Technology Act, 2000 (India). Influex records the acceptance timestamp and user identification solely as a platform service — this recording does not make Influex a party to, or guarantor of, that agreement.

Creators retain ownership of the content they create. By delivering content through the Platform, Creators grant the Brand a license to use the content as specified in the campaign brief (e.g., usage rights, exclusivity period, platforms).

All Platform features, design, code, trademarks, and branding are owned by Influex. You may not copy, reproduce, or use them without written permission.

By uploading content to the Platform (profiles, campaign materials, messages), you grant Influex a non-exclusive, worldwide licence to display and use that content solely for the purpose of operating the Platform.

The Platform is provided "as is" and "as available" without warranties of any kind, express or implied. We do not guarantee:

• Campaign outcomes, ROI, or revenue for Brands
• A minimum number of brand opportunities or earnings for Creators
• Uninterrupted, error-free, or secure access to the Platform
• That other users will honour their commitments

Influex Parties expressly disclaim all liability for any loss, damage, or harm — direct, indirect, incidental, consequential, or punitive — arising from any breach of contract, non-performance, fraud, misrepresentation, or dispute between a Brand and a Creator. This includes but is not limited to:

• A Creator failing to deliver content as agreed
• A Brand failing to pay, failing to ship, or wrongfully rejecting deliverables
• Either party misrepresenting their identity, capabilities, or metrics
• Loss of revenue, business opportunity, or reputation resulting from the other party's conduct
• Any claim arising from the content created or published under a collaboration

Your sole recourse for such matters is against the individual Brand or Creator directly. You agree that you will not initiate legal proceedings, arbitration, or regulatory complaints against any Influex Party in connection with another user's conduct or breach.

To the maximum extent permitted by applicable law, Influex's total aggregate liability to you for any and all claims arising from your use of the Platform is limited to the platform fees actually paid by you to Influex in the 3 calendar months immediately preceding the event giving rise to the claim.

In no event shall any Influex Party be liable for indirect, incidental, special, exemplary, punitive, or consequential damages of any kind, including but not limited to loss of revenue, loss of data, loss of goodwill, or business interruption, even if advised of the possibility of such damages.

You agree to indemnify, defend, and hold harmless Influex Parties from and against any claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising out of or in any way connected with:

• Your breach of these Terms
• Your breach of any collaboration agreement with another user
• Content you create, upload, or publish through the Platform
• Your violation of any applicable law or third-party right